A cork or a screw cap?

Most of the wines bought in Australia will be drunk in the following two days. Keeping the wine is not a custom and there are not so many individual cellars anyway. In such a context, screw caps are just perfect for their purpose: closing the bottle, and most of all, it makes the opening much easier! A question of cost also, but why should it be a question of saving money if the quality stays the same? Especially with the percentage of corked wines (between 5 and 7% according to the professionals)...

Well, it is true that a screw cap is not as romantic as a cork. But at least it is a guarantee that the wine will have the taste desired by the winemaker.

For sparkling wines, a crown cap does the job. Once again, simpler, cheaper, same effects, and it creates a certain design which can be successful...

Names to remember & brand building

The name is the first way to remember the wine.

There is a plethora of animal names given to wines in Australia, sometimes very obvious.

But there are also very unexpected and striking denominations: Brothers in Arms, Cockfighter's Ghost, The Dead Arm, Devil's Lair, Innocent Bystander, Frisky Filly, The Galvo Garage, The Laughing Magpie, Suckfizzle, 10 Minutes by Tractor, Tin Cows, Turkey Flat, Two Hands.